| Blue Ridge Overhauls Milk Campaign
Blue Ridge Paper Products Inc. has chosen 16-year-old Britney Christian of Southern California to be the face of the new Milk Rocks! marketing campaign. Christian, a rising star in the pop/rock music world, has a debut album, All or Nothing, which will be released in August.
Milk Rocks! is a multifaceted campaign promoting the benefits of milk as a healthy alternative to sugar-based drinks. It stresses the benefits of a healthy, active lifestyle and self-esteem and incorporates positive life principles throughout the campaign. Milk Rocks! will officially launch next month when school resumes throughout much of the country.
Game company Baffle Gab and premier guitar manufacturer, Epiphone, are sponsorship partners in the campaign. .
Massive 'Mount Rockmore' Sand Sculpture Highlights Groundbreaking of Hard Rock Park, the World's First Rock 'n' Roll
Construction officially began today on Hard Rock Park, the single largest tourism investment in South Carolina's history and the first new major theme park to be built in the U.S. in nearly a decade. The $400 million park is scheduled to open in the spring of 2008. (Photo: http://www.newscom.com/cgi-bin/prnh/20060713/CLTH048) To celebrate the occasion, South Carolina Governor Mark Sanford, park management and other gathered dignitaries scooped out ivory-toned Myrtle Beach sand at the site with customized multi-colored electric "guitar shovels" specially designed for the occasion to unveil a massive, 250-ton sand sculpture interpretation of Mount Rushmore at the site. In true Hard Rock fashion, instead of U.S. presidents, 'Mount Rockmore' as it was dubbed, featured the countenances of rock legends Elvis Presley, John Lennon, Bob Marley and Jimi Hendrix.
Old rock rolls nicely on iPod
My son bought an iPod several months ago. Since that time, we have revisited some of the greatest songs to rock, crank, schmooze and snooze the music scene of the last four decades. On his current playlist are artists as diverse as Louis Armstrong and Lenny Kravitz, Steve Perry and Brad Arnold. If you don't know who Brad Arnold is, just ask the folks in Escatawpa, about 3 Doors Down. Lots of things happen when middle-aged mamas and daddies listen to the music of their youth. One of the more remarkable results is their children are forced to endure lots of air guitar solos and sad attempts at dancing. .
Blue Ridge Overhauls Milk Campaign
Blue Ridge Paper Products Inc. has chosen 16-year-old Britney Christian of Southern California to be the face of the new Milk Rocks! marketing campaign. Christian, a rising star in the pop/rock music world, has a debut album, All or Nothing, which will be released in August.
Milk Rocks! is a multifaceted campaign promoting the benefits of milk as a healthy alternative to sugar-based drinks. It stresses the benefits of a healthy, active lifestyle and self-esteem and incorporates positive life principles throughout the campaign. Milk Rocks! will officially launch next month when school resumes throughout much of the country.
Game company Baffle Gab and premier guitar manufacturer, Epiphone, are sponsorship partners in the campaign. .
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